Privacy Policy
Last Updated: 8th October 2025
Introduction
Welcome to Dots Lines and Paper ("we," "us," or "our"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, and share information when you visit our website dotslinesandpaper.com (the "Site").
We are based in England, United Kingdom, and operate in compliance with the UK General Data Protection Regulation (UK GDPR) and the EU General Data Protection Regulation (GDPR).
If you have any questions or concerns about this policy or our practices regarding your personal information, please contact us at hello[at]dotslinesandpaper[dot]com.
Information We Collect
Information You Provide to Us
We collect personal information that you voluntarily provide to us when you:
- Subscribe to our email newsletter or opt-in forms
- Contact us through forms on the Site
This information may include:
- Name
- Email address
- Any other information you choose to provide
Information Automatically Collected
When you visit our Site, we automatically collect certain information about your device and browsing activity, including:
- IP address
- Browser type and version
- Device type
- Pages visited and time spent on pages
- Referring website
- Geographic location (country/city level)
This information is collected through cookies and similar tracking technologies.
How We Use Your Information
We use the information we collect to:
- Send you newsletters, updates, and promotional content (only if you've opted in)
- Respond to your inquiries and provide customer support
- Analyze and improve our Site's performance and user experience
- Comply with legal obligations
Legal Basis for Processing (GDPR)
Under GDPR, we process your personal data based on the following legal grounds:
- Consent: When you opt in to receive our newsletter or communications
- Legitimate Interests: To analyze Site usage and improve our services
- Legal Obligation: To comply with applicable laws and regulations
Third-Party Services
We use the following third-party services that may collect and process your data:
Email Marketing
We use Kit (formerly ConvertKit) to manage our email subscribers and send newsletters. When you subscribe, your name and email address are stored on Kit's servers. Kit is GDPR compliant. You can read their privacy policy at: https://convertkit.com/privacy
Analytics
We use Google Analytics to understand how visitors use our Site. Google Analytics collects information such as how often users visit the Site, what pages they visit, and what other sites they used prior to coming to our Site. We use this information to improve our Site and content. Google Analytics privacy policy: https://policies.google.com/privacy
Advertising
We use Ezoic to display advertisements on our Site. Ezoic uses cookies and similar technologies to show personalized ads based on your browsing activity. Ezoic is GDPR compliant and participates in the IAB Europe Transparency & Consent Framework. You can manage your ad preferences through the cookie consent banner on our Site. Ezoic privacy policy: https://www.ezoic.com/privacy-policy/
Hosting
Our Site is hosted by Ghost. Ghost may collect technical information about your visit for security and performance purposes. Ghost privacy policy: https://ghost.org/privacy/
Embedded Content
We embed content from third-party platforms, including:
- YouTube videos: YouTube may set cookies and collect data about your viewing behavior. YouTube privacy policy: https://policies.google.com/privacy
- Music players: Various music streaming platforms may collect data when you interact with embedded players
When you interact with embedded content, these third parties may collect information about your visit.
Cookies and Tracking Technologies
Our Site uses cookies and similar tracking technologies. Cookies are small text files stored on your device that help us improve your experience.
Types of Cookies We Use:
- Essential Cookies: Necessary for the Site to function properly
- Analytics Cookies: Help us understand how visitors use our Site (Google Analytics)
- Advertising Cookies: Used to deliver personalized advertisements (Ezoic)
You can control cookie preferences through the cookie consent banner that appears when you first visit our Site. You can also adjust your browser settings to refuse cookies, though this may affect Site functionality.
Data Sharing and Disclosure
We do not sell, rent, or trade your personal information to third parties.
We only share your information with:
- Service providers (Kit, Google Analytics, Ezoic, Ghost) who help us operate our Site and deliver our services
- Legal authorities if required by law or to protect our rights
All third-party service providers are contractually obligated to keep your information secure and use it only for the purposes we specify.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.
- Email subscribers: We retain your information until you unsubscribe
- Analytics data: Retained according to Google Analytics settings (typically 26 months)
- Cookie data: Varies by cookie type; advertising cookies typically expire after 12 months
Your Rights Under GDPR
If you are located in the European Economic Area (EEA) or UK, you have the following rights:
- Right to Access: Request a copy of the personal data we hold about you
- Right to Rectification: Request correction of inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data ("right to be forgotten")
- Right to Restrict Processing: Request that we limit how we use your data
- Right to Data Portability: Request a copy of your data in a machine-readable format
- Right to Object: Object to our processing of your data
- Right to Withdraw Consent: Withdraw consent at any time (e.g., unsubscribe from emails)
To exercise any of these rights, please contact us at hello[at]dotslinesandpaper[dot]com.
We will respond to your request within one month.
How to Unsubscribe
You can unsubscribe from our email communications at any time by:
- Clicking the "unsubscribe" link at the bottom of any email we send you
- Contacting us directly at hello[at]dotslinesandpaper[dot]com
Children's Privacy
Our Site is not intended for children under the age of 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
International Data Transfers
Your information may be transferred to and processed in countries outside the UK/EEA where our service providers are located. When we transfer data internationally, we ensure appropriate safeguards are in place, such as:
- Standard Contractual Clauses approved by the European Commission
- Service providers certified under recognized data protection frameworks
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no internet transmission is completely secure, and we cannot guarantee absolute security.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically.
If we make material changes, we will notify you by email (if you're subscribed) or through a notice on our Site.
Contact Us
If you have questions, concerns, or wish to exercise your rights under GDPR, please contact us at:
Email: hello[at]dotslinesandpaper[dot]com
Address: Sonning Common, Reading, United Kingdom
You also have the right to lodge a complaint with a supervisory authority. In the UK, this is the Information Commissioner's Office (ICO): https://ico.org.uk/make-a-complaint/